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Friday January 28, 2022 For the first time ever for a Winter Olympics, NBC Sports will serve up its broadcast network’s Olympics primetime and Prime Plus shows in certain markets in the 4K Ultra High Definition format with High Dynamic Range and ATMOS sound. NBC’s primetime coverage of the Opening and Closing Ceremonies will also […]

Thursday January 27, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. DC is on the clock. Monumental Sports & Entertainment revealed plans for “District E Powered by Ticketmaster,” described as a “premier, nearly 14,000-square-foot live-event theater offering a 365-day-a-year, series of immersive experiences in esports, music, event programming, and community […]

Wednesday January 26, 2022 The Professional Fighters League is tapping ESPN with a new, multi-year media rights agreement that will see expanded coverage on ESPN linear networks and ESPN+. The deal sees the entire 2022 PFL Playoffs and majority of Regular Season events set to be carried on ESPN, with additional event coverage broadcast on […]

Monday January 24, 2022 A $25 million investment into the Premier Hockey Federation, the home of women’s professional hockey in North America, last week drew headlines as the league received one of the largest cash infusions ever into professional women’s sports. The PHF, which rebranded from the NWHL last fall, is led by Commissioner Tyler […]

We spoke with ZenBusiness Co-founder and CMO Ryan Pitylak about the company’s marketing journey.

Six trends in programmatic that could shape the year ahead.

Friday January 21, 2022 Members of the NCAA members ratified a new streamlined version of the association’s constitution on Thursday, with balloting showing an 80.4% approval for the move as part of a two-step process designed to decrease responsibility of the association’s national office and allow changes to rules at all levels of college sports. […]

Thursday January 20, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. The competitive esports scene continued to react to Tuesday’s announcement that Microsoft would acquire Activision Blizzard, the publisher behind franchises as Call of Duty, Overwatch, League of Legends, along with mobile titles such as Candy Crush, and more. Potentially […]

Wednesday January 19, 2022 The games industry saw another mega-deal with the news that Microsoft would acquire Activision Blizzard, the publisher behind franchises as Call of Duty, Overwatch, League of Legends, along with mobile titles such as Candy Crush, and more. Although the company is currently being sued by California’s Department of Fair Employment and […]

The essential requirements for a CDP that are unique to B2B organizations.