Data-Driven Thinking
Brands Have A Right To Control The Ad Placements Around Political Content
House Judiciary Committee Chairman Jim Jordan recently initiated investigations into the World Federation of Advertisers, the Global Alliance for Responsible Media, advertisers and agency holding companies based on concerns that brands are not advertising on conservative social media platforms like X. Jordan has also opened an inquiry into the merger of Omnicom and IPG based […]
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CES 2025
Nielsen’s Matt Devitt On Guiding Advertisers Through The Fragmented TV Market
Nielsen’s Matt Devitt, head of advertisers and agencies, discusses the biggest changes in how advertisers and agencies are buying TV.
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