Zenni Hits the Road Post-Pandemic With OOH Marketing
Zenni is investing in OOH marketing once again, with billboards, pop-ups and social media tie-ins.
Five Martech Trends to Keep an Eye On in 2021
The need for speed, the waning of third-party cookies and budget restrictions are behind what experts contend are among the martech trends to watch in 2021.
Nielsen: Short-Term Failure to Build Brand Awareness Can Hurt Long-Term Sales
Google Delays Phase-Out of Third-Party Cookies Until 2023
How Brands Are Showing Support for Juneteenth Holiday
How Clorox Used AI and Chatbots for Customer Service Inquiries During the Pandemic
To compensate for being unable to meet the high demand for its products during the pandemic, Clorox turned to AI and chatbots.
Oracle and Microsoft Introduce Enhanced AI Capabilities for Customer Data Platforms
Salesforce Customer Data Platform Set to Launch in October
Gartner Analyst Q&A: Martech Innovations in the COVID-19 Era
Sprout Social: Facebook Remains Most Popular Platform, Consumers Expect Service
A recent Sprout Social report about consumer and marketing trends on social media offers insights for marketers.
Social Media Marketing: Five Types of Instagram Posts for SMBs
HBO Max Delivers Premium Unboxing Experience to Influencers and Superfans for ‘The Nevers’
Godiva CMO: Marketing Campaign Positions Brand as Both Accessible and Premium
Market Like a Mother Honorees Revealed
The industry’s only editorial listing of outstanding female marketers who are leading their teams—and their families.
How Agencies Can Help Brands Weather Crises
Solutions for Marketers’ Consumer Data and Privacy-Focused Pain Points
Chief Marketer Announces the 2021 CM200
Brands Need to Consider Martech Investments Wisely: Report
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?
Don’t Let AI Bias Derail Your Marketing Efforts
October’s B2B and Martech Top 10
Why Martech Investments Aren’t Optimized: Infographic
Join your industry peers for a fast-paced afternoon of inspired conversations led by industry leaders and live celebrations as we announce the winners of the 2021 PRO Awards. Click here to register.
Click here to sign up for more information on the 2022 CM200 call for entries and to view the CM 200 2021 List.
