Search Results for: influencers

Lists featured this week include In These Times and QCI Direct.

Here’s five ways direct mail can be an effective part of your multichannel strategy in 2015.

Cross-channel attribution is helping brands track marketing and media efforts more accurately and helping to show how they impact overall business.

Forty-two percent of Millennial-aged mothers believe that most advertising and marketing isn’t geared to them.

Companies like Kellogg’s, Audi and Equinox are using marketing tech to engage customers across multiple channels.

Personalization, leveraging live events and reusability are top content trends for B2B marketers in 2015.

The lines will be long and traffic will be a pain, but consumers still anticipate spending the majority of their holiday budget in brick and mortar stores.

When Jessica Alba launched The Honest Company, not everyone was convinced the subscription-based, natural products brand would fly.

Emerging technologies such as voice search could have lasting effects on how marketers view SEO programs.

Learn how Lego Education is building relationships with teachers and administrators through an integrated marketing program in our exclusive profile.