Just as Captain Kirk and Spock ventured to new worlds and made tough decisions to steer the Enterprise to safe ground, sales executives also have to make the right decisions to drive their organizations to hit their sales targets.
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% November 6, 2015 Beware! 12 Scary Agency Monsters to Watch Out For Halloween may be over, but there are still 12 types of scary monsters that can haunt your agency. Their out there, roaming the halls, looking…
Chief Direct Marketer %%PLUGIN_WEB VERSION: 1542351-View Web Version%% November 5, 2015 What Sales Leaders Can Learn from Spock and Kirk Just as Captain Kirk and Mr. Spock ventured to new worlds and made tough decisions to steer the Enterprise to safe ground, sales executives also have to make the right decisions to drive their organizations…
Quinn Kilbury, Heineken senior brand director, talks about why the brand decided to launch a line of subtly branded menswear.
A whopping 85% of B2B organizations aren’t using buyer personas effectively, according to research from ITSMA.
Account based marketing (ABM) requires great customer information, which means the best opportunities exist at your current customers.
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% November 3, 2015 Announcing The 2016 Top Shops (PROMO & B2B)! The 2016 Top Shops listing are here! We do the work—compiling the Top Shops in both promotional marketing and B2B. A top resource when looking for partners.…
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 29, 2015 Reasons Why Many B2B Buyer Personas Fail A whopping 85% of B2B organizations aren’t using buyer personas effectively, according to research from ITSMA. Katie Martell shares where many brands go wrong. More… SPONSORED BY: B2B…
Here's a hot list of do's and don'ts when it comes to influencer marketing.
Forbes brings us its first ranking of the top-paid YouTube stars. Most are under 30 and most get their earnings from advertising.