Search Results for: influencers

Nesquik Marketing Manager, Jackie Jimenez, takes us behind the scenes on how
its first experiential event came to be and how it all went down.

Smart speakers are now owned by 43 million people in the U.S.:
That’s a huge audience that needs to be understood by marketers.

The campaign is not only a way for Old Navy to drive store traffic, but it also
taps into its cause platform ONward! 

Exactly how big of a problem are fake followers? Points North Group recently released second-quarter statistics that examine Instagram sponsored posts by influencers with at least 10,000 followers.

Dropbox came under scrutiny last week for sharing data on how research teams use collaborative platforms for a Northwestern University study.

The partnership swirls around the introduction of
a new Stacy’s cheesy snack.

A new survey shows that celebrity influencers who are honest about addiction, mental health and #MeToo are viewed much more favorably by consumers.

A podcast sponsorship is helping Avnet build brand and engagement with designers and engineers.

Digital marketers know engaging with influencers yields quick results in creating brand awareness. Here’s 6 reasons to make it part of your plan.

A survey has helped identify the gaps between what shoppers
want and what the industry is delivering.