Search Results for: experiential marketing

A look at how AMC, Apple TV+, HBO, Netflix and many others showed up for superfans during the first IRL Comic-Con in three years.

A list of the 100 most buzz-worthy event marketing companies in the experiential marketing industry.

Lee Jeyes, Head of Innovation at Walmart Canada, discusses the unveiling of the company’s first retail innovation incubator.

The most engagement-rich activations we experienced on the ground at the 2022 Cannes Lions International Festival of Creativity.

How marketers can approach B2B events in the coming year, new trends in the industry, the rise of regional-level decision-making around events, and more.

The brand’s tenth iteration delivered all the trappings of a traditional B2B show, plus a few secret ingredients.

After a three-year hiatus, big tech brands once again erected sprawling beach activations at the 2022 Cannes Lions International Festival. One such standout was Meta.

Reddit’s activation at the 2022 Cannes Lions International Festival of Creativity was as playful and irreverent as it was informative.

A photo tour of six can’t-miss activations from San Diego Comic-Con following its three-year hiatus.

We spoke with Rumble Boxing CMO Rachelle Dejean about the brand’s growth strategy, marketing a boutique fitness brand, her diversity strategy, and more.