In 2010, the Israeli Ministry of Environmental Protection launched an advertising campaign to promote environmental awareness. Shortly thereafter, Coca-Cola Israel launched its own program designed to create a positive change in attitudes toward the environment and recycling
Click on each campaign name to view their full description.Missed the list of 2010 Pro Award finalists? View them here.View our Judges Gallery here. VIEW THE 2010 PRO WINNERS PRESENTATION HERE Best Promotion of 2010 Goes to: Give a Day, Get a Disney ...
2011 Pro Awards Finalist | Leading up to the midterm elections, Yahoo! News saw a gap between what Americans were feeling and thinking and partisan rhetoric
2011 Pro Awards Finalist | Kellogg wanted to capitalize on the desire for kids to customize their own Pop-Tarts and tap into the connection its customers felt with the brand
Over the past 20 years, American Express has established a reputation as a leading provider of tickets to sports and entertainment events exclusively for its cardmembers
In August 2010, American Airlines launched its app for the iPhone and iPad allowing users to view their flight information
Nivea just wrapped a weeklong pop-up event in Vanderbilt Hall in New York’s Grand Central Station.
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
If a business wants to command a powerful position, it should become the gateway by which others can access traffic and users. Google did this with search. Their dominance in search translated to a stranglehold on traffic. Facebook has...
Digital advertising and marketing is constantly evolving. "Eleven years ago, mobile marketing was just a vision, there was not an "App" economy, the use of "pop-up blockers" was not widespread, and online social networking was nowhere as...