Capitalizing on the popularity of European soccer in the U.S., Fox Soccer Channel has launched a sweepstakes in search of the “Ultimate Chelsea Fan.”
The promotion also celebrated Barclays English Premier League champion Chelsea FC’s 100-year anniversary.
The sweepstakes will score one lucky winner a trip for two to London to attend the Barclaycard Premiership match between Chelsea and Tottenham Hotspur on March 11.
The promotion concludes on Feb. 13 and fans can participate by sending an e-mail to [email protected], including their full name, complete mailing address, telephone number, date of birth, and their answer to the golden question “Are you the biggest Chelsea fan in the U.S.?” in 250 words or less, including the reasons why they are the ultimate fan.
The grand-prize winner will be announced by Steven Cohen on February 24 during Fox Football Friday.
Fox’s in-house team will handle the sweepstakes. TV spots, online materials and radio spots support.
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