Event Marketing

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  Agencies

  5 Ways Milestones Help Build Successful Marketing Events

  Just about everyone knows the importance of setting incremental goals to achieve big picture objectives, but you may be overlooking the powerful effect of milestones can have on marketing events.

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  Agencies

  What You Can Learn From NASCAR’s Live Event Strategy

  Jeff Gordon is setting a new precedent by rotating sponsors during his final full-time NASCAR season. What does this mean to event marketing?

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  Events

  Delta Faucet Brand Manager on Events as Part of the Mix

  Adding events such as a mud run to the marketing mix puts Delta Faucets on the map with a new set of potential customers.

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  Agencies

  Delta Faucet Breaks “Most People Showering at Once” World Record

  An event staged by rEvolution for Delta Faucets set a Guinness World Record for the most people showing at one time.

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  Agencies

  Good Humor Truck Drives into the Modern Era

  Good Humor has given its trucks and drivers a complete overhaul to try and revive the nearly century-old ice cream seller.