Brand Experiences
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Engagement
Six Brand Experiences From San Diego Comic-Con
A photo tour of six can’t-miss activations from San Diego Comic-Con following its three-year hiatus.
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Events
Ghirardelli Turns Classic S’mores Up a Notch in its First Experiential Sampling Tour
How the brand’s flexible footprint charmed consumers across the country while capturing valuable shopper marketing data.
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Engagement
PHOTO TOUR: Cannes Lions International Festival of Creativity’s 2022 Return
A photo tour of some of the brand activations at Cannes Lions this year.
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Engagement
Not Just Another Pretty Booth: Paul Mitchell’s AR-Fueled Garden Activation
Paul Mitchell’s blooming, garden-themed activation at Ulta’s annual Beauty Field Leadership Conference was hard to miss.
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Events
SXSW 2022: How 15 Brands Activated In-Person Experiences
Standout in-person activations at SXSW 2022, from Cheetos, FX, HBO Max and others.
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Engagement
How B2B Marketers Are Converting Virtual Events Into IRL Experiences
B2B marketers are developing a new skill set: the ability to pivot a virtual event into a real-world physical experience.
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Engagement
Holiday Marketing: Six Valentine’s Day Brand Experiences
Valentine’s Day marketing activations, from Denny’s, Godiva, Tiffany & Co. and more.
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Engagement
Creative Brand Experiences at Super Bowl LVI in Los Angeles
Creative ideas from the big game’s in-person brand activations.
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Engagement
How Sephora Transformed Its House of Beauty Experience Into a Virtual Playground
A look at how Sephora transformed its flagship annual House of Beauty experience into a virtual playground.
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Engagement
Five Brand Experiences at 2021 New York Comic Con
Compelling brand experiences at this year’s New York Comic Con.