Online spirits community Flaviar and WhistlePig whiskey create an interactive, virtual blending experience.

Sprout Social reports new optimal times for marketers to post on social platforms in order to maximize engagement.

The NFL's partnership with FaZe Clan marks the first-ever clothing collab between the league and a gaming organization.

CM Weekly April 19, 2020 We’ve got one thing on our minds this week: providing value. It’s the marketing trend that’s trumping all others at the moment.   “The days in which we're creating marketing for marketing’s sake are gone,” says Brad Hiranaga, Chief Brand Officer, North America, for General Mills. “Creating value for people…

Five trends in video creative popping right now on YouTube.

Brands have been getting creative through repurposing content, using stock imagery and leaning on influencers for content creation.

Marketing trends influencing business in 2020 according to executives at Persado and Adobe.

Strategies in event marketing from B2B leaders in the forefront of the industry.

Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.

According to a CMO Council report, 43 percent of marketers said only some of their content hits the mark.