Chief Direct Marketer Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version September 16, 2014 Using Social Proof to Boost Conversions Marketers can leverage social proof to build quality engagements with customers, and hopefully turn those engagements into conversions. More… SPONSORED BY: Reach Prospects All Year Long—Online and in Print Contact…
Chief Direct Marketer Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version September 12, 2014 5 Keys to Successful Loyalty Programs There are five key factors that differentiate successful loyalty programs from the completion, according to a new survey from SAS and the International Institute for Analytics. More… SPONSORED BY: Guess…
"Make it pop" is one of the most common—and infuriating—questions creatives hear.
The First Annual Marketing ARC Awards celebrated the best campaigns that have embraced marketing technology solutions, and winners were announced at LeadsCon New York in August. Chief Marketer created this awards campaign in response to the explosion of tech solutions being leveraged by marketers in recent years.
Chief Direct Marketer Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version September 9, 2014 Top 6 Holiday Retail & Consumer Trends The kids are back in school, Halloween candy is in the stores and the December holidays are just around the corner. Here are six retail and consumer behavior trends marketers…
Chief Direct Marketer View Web Version September 10, 2014 Making Your Creative Pop: 4 Steps "Make it pop" is one of the most common—and infuriating—questions creatives hear. Here's four essential steps to get it right from the start and help you fill that request for clients, before they even ask, More… SPONSORED BY: Free…
Chief Direct Marketer Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version September 05, 2014 Marketers Contributing More to Sales Pipeline A report from Bizo and Oracle shows many B2B marketers are contributing up to 20% of their company's new leads. More… SPONSORED BY: Guess who’s powering the future of email marketers?…
Here’s what some of the experts at BMA2014 had to say about B2B social marketing.
Here are six retail and consumer behavior trends marketers need to understand to stay ahead of the competition for the 2014 holiday shopping season.
Next time you think you’ve got too many projects on your plate, consider Pieter Levels, a 28-year-old Dutch programmer who is a on a quest to launch 12 start-ups in 12 months.