Search Results for: content marketing

Back in 2016, Facebook admitted that it had inflated numbers,
but the plaintiffs claim it was inflating the numbers long before that.

A strategy must be in place to leverage the large amounts of big data collected from analytics and
business intelligence applications. One solution is to tap into the power of natural language generation.

Check out these tips to write with impact to create irresistible content
and bolster click-through rates and brand loyalty.

A new study looks at how micro-influencers think about brand collaborations,
content creation and overall social media use.

B2B marketers share their hurdles for calculating marketing ROI & killer tips for improving attribution, from first to last touch and everywhere in between.

Nearly three-quarters of B2B marketers seek sales feedback when creating content, but only 42 percent are having conversations with customers as part of their research, according to a new report from the Content Marketing Institute.

Brand spending on influencer marketing is projected to reach $101 billion by 2020. With all
those dollars going to influencer marketing, brand safety is a top priority.

Automating its email marketing processes has helped Tower Federal Credit Union improve targeting to reach prospects for new loans.

SEO is critical for marketers looking to maximize ROI, but figuring out the technical aspects of how to improve your search ranking can be tricky.

Chatbot frameworks have simplified the creation and deployment of AI tools, but implementers struggle to extend success beyond single languages.