Search Results for: content marketing

With AI developing at a rapid rate, marketers are clearly
not as safe as they used to be from the rise of robots.

A new campaign featuring Aflac’s iconic duck aims
to clear up misconceptions about the brand.

Marketing is in the midst of a digital revolution that’s bringing countless new
technologies that will all impact marketing this year in their own unique ways.

Looking to update your CMS in 2019?
Here’s a primer of what to consider before you buy.

The international movement against sexual harassment and assault, #MeToo, has
raised the stakes for brands who want to engage female consumers.

Chief Marketer recently chatted with Vonage CMO Rishi Dave
about the challenges and opportunities facing the brand in 2019.

Chief Marketer recently chatted with Centrally Human’s Kim Weisensee Brown about the power of data in shaping human connections.

Walgreens, American Express and the YMCA share campaign details and candid insights on the new era of content marketing—what works, what doesn’t and what’s next. Plus, six tips for writing content with impact.

For B2B marketers, using non-business social platforms like Instagram can be tricky. Here’s tips to make visual platforms work.

Calvin Klein—known as much for its iconic denim as it is for its luxurious,
glossy and often controversial print campaigns—is saying goodbye to print.