After a three-year hiatus, big tech brands once again erected sprawling beach activations at the 2022 Cannes Lions International Festival. One such standout was Meta.
Reddit’s activation at the 2022 Cannes Lions International Festival of Creativity was as playful and irreverent as it was informative.
CM Weekly August 2, 2022 Rumble Boxing, a boutique fitness brand known for its high-energy workouts and '90s hip-hop vibe, was born in a city. But since its Big Apple founding in 2017, the franchise has expanded to 25 studios across the U.S. and, most recently, set up shop in Australia and the Dominican Republic.…
CM Weekly July 31, 2022 Rumble Boxing, a boutique fitness brand known for its high-energy workouts and '90s hip-hop vibe, was born in a city. But since its Big Apple founding in 2017, the franchise has expanded to 25 studios across the U.S. and, most recently, set up shop in Australia and the Dominican Republic.…
A photo tour of six can’t-miss activations from San Diego Comic-Con following its three-year hiatus.
We spoke with Rumble Boxing CMO Rachelle Dejean about the brand’s growth strategy, marketing a boutique fitness brand, her diversity strategy, and more.
CM Weekly July 27, 2022 What are the greatest challenges to your business from a marketing perspective, and what solutions are you implementing to meet them? CM asked four CMOs, leading marketing departments at a tech company, a wellness brand, a sports league and a media hub, to share their thoughts this week on the…
CM Weekly July 24, 2022 What are the greatest challenges to your business from a marketing perspective, and what solutions are you implementing to meet them? CM asked four CMOs, leading marketing departments at a tech company, a wellness brand, a sports league and a media hub, to share their thoughts this week on the…
How the brand’s flexible footprint charmed consumers across the country while capturing valuable shopper marketing data.
Cadillac’s Brand Partnerships and Experiences Lead discusses the concept, messaging and strategic goals behind The ELECTRIQ Theater experience, the company’s new immersive LED installation supporting the LYRIQ.