InfoGroup Merges Market Research Businesses
InfoGroup has combined two of its market research businesses. Effective immediately, both Guideline, infoGroup’s customized business research and analysis operations, and Opinion Research Corp., its polling unit, will be run by Gerard Miodus, who was president of Opinion Research.
Miodus has been president of Opinion Research since the company was acquired by infoGroup (then infoUSA) in December 2006.
Guideline is headquartered in New York, and has offices in Boston, Chicago, Minneapolis and Washington, DC. Opinion Research is based in Princeton, NJ, with offices in London, Singapore, Hong Kong, Kuala Lumpur, Melbourne, Chicago, Boise and Seattle.
Separately, infoGroup has hired Todd Lowdon to serve as executive VP of e-commerce strategies. Lowdon most recently held senior management roles at LexisNexis, Ampent Inc. and AOL. He will work out of infoGroup’s San Mateo, CA office.
