Game Show Network Sends Viewers to Sin City
To build hype for the launch of its new TV series Celebrity Blackjack, Game Show Network (GSN) is launching the online Lucky Stars Sweepstakes.
The promotion begins July 1 in advance of the July 5 premiere and runs through July 20. Consumers are offered the chance to win a grand-prize high roller weekend in Las Vegas, including $10,000 in gambling chips or one of 25 first-prize handheld casino games.
GSN’s interactive players can register at www.gsn.com and receive an entry into the sweeps. Viewers can also play along with the show on their computer during any episode of Celebrity Blackjack, or any interactive GSN gameshow, and receive an entry into the sweeps—the more they play, the more entries they receive. The grand-prize winner will be chosen by a random drawing and will receive two nights accommodation at the Rio All-Suite Hotel & Casino, tickets to a show, limo transportation and round trip airfare for two.
Celebrity Blackjack is a six-episode series featuring celebrity blackjack tournaments.
