Topic | B2B

content marketing smile

4 Bad Habits Killing Content Marketing

|  by Randy Frisch

Most companies would love say their content marketing is highly personalized, but not everyone is hitting the mark.

Chief Marketer Videos

by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

	
        

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