live events Archives - Chief Marketer

Demand Gen

Producing Live Events Post-COVID: Nine Resources for Event Marketers

Nine resources to help marketers implement effective, safe and productive live events going forward.

Demand Gen

The Best B2B and B2C Experiential Campaigns of the Year

Peruse Event Marketer’s 2020 Ex Awards list, an annual recognition program for experiential marketing.

Acquisition

Four Insights for Marketers Considering All-Digital Events Amidst Coronavirus Impact

Considerations for marketers pivoting to digital events as a result of Covid-19.

Profiles & Campaigns

Content Helps Toast Serve Tech to Restaurateurs

Live events and educational content are helping Toast connect
with busy restauranteurs in need of technology solutions.

Events

Comic-Con 2019: A Round-Up of the Best SDCC Activations

Step inside some of the best activations from this year’s Comic-Con
International, including Shazam!, Pennyworth and Amazon’s Carnival Row.

Events

Social and Events Help Bullhorn Amplify Its Message

A combination of live events, social media and SEO is helping recruitment software firm Bullhorn generate and nurture new leads.

Agencies

Whirlpool & Firestone Building Products’ B2B Live Event Tips

Whirlpool and Firestone Building Products shared their strategies for successful B2B live events at Connect to Convert this week.

Events

Choosing the Right Partner for Brand Events

Maximizing the positive impact of your event starts with hiring and communicating properly with the right partners. What’s your brand trying to achieve?

Agencies

Data’s Role in Event Marketing: 4 Tips

Data, when used correctly, can provide invaluable insights that can maximize investments—making it an important part in any marketing event strategy.

Agencies

Atlanta Falcons Transforms Fan Experiences: Webinar

The Atlanta Falcons partnered with IBM to transform customers’ experiences by mapping out the early stages of fans’ engagement pre-kickoff and nurturing those customers at the game.