Topic
Amazon
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Demand Gen
How Brands Are Showing Support for Juneteenth Holiday
Conversations about Juneteenth have increased, but not all companies are observing the holiday yet—or even communicating about it.
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Digital
Amazon Prime Day: 3 Takeaways Every Retailer Should Know
Prime Day—Amazon’s midsummer, 48-hour version of Cyber Monday—was projected
to bring in $5.8 billion. Here’s 3 ways it is changing the ecommerce game. -
Digital
Amazon Assistant and the Value of Ecommerce Data
A Prime Day promotion offered a $10 credit for installing Amazon Assistant.
What does the trend of consumers selling access to data mean for marketers? -
Acquisition
The Best Spirits Marketing Campaigns of 2017
Some of the most innovative and surprising creative work is delivered
in the form of spirits marketing campaigns. -
Agencies
Amazon and PayPal in Online Payment Talks
Amazon and PayPal are reportedly in talks for the etailer to allow PayPal payments on its site, as the ecommerce wars continue.
