2026 Winners Announced!
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Congratulations to the IGNITE Awards Winners: The Campaigns Defining What’s Next

Meet the winners of the inaugural IGNITE Awards—an elite group of campaigns setting a new standard for modern marketing. From breakthrough experiential activations and transformative retail strategies to standout PR, content and purpose-driven work, these efforts aren’t just delivering results—they’re redefining what’s possible across the industry.

Meet the Campaigns Setting the Industry on Fire.

2026 Winners

Categories Menu

Advertising & Performance Marketing

Best Affiliate Marketing Strategy

Winner
Shark Week Shark WeekWarner Bros. Discovery
Honorable Mention
  • Everflow Partner Marketing PlatformEverflow & Runna: Scaling High-Growth Partner Ecosystems

Best Guerrilla Marketing Campaign/Stunt

Winner
INVNT INVNTINVNT
Honorable Mention
  • ENGAGE RESONATEBarilla Austin GP 'Domenica Italiana'

Best Lead Generation Campaign

Winner
Turning Audience Insight into Healthier Leads: Medikali × MAD × Digiseg Turning Audience Insight into Healthier Leads: Medikali × MAD × DigisegDigiseg
Honorable Mention
  • Smart Choice AgentsGet on the Path to Higher Commissions/Power of Partnership

Best Programmatic Advertising Campaign

Winner
How Eggland’s Best Uses First-Party Data to Turn Passive Shoppers into Brand Advocates How Eggland’s Best Uses First-Party Data to Turn Passive Shoppers into Brand AdvocatesLotame
Honorable Mention
  • Simpli.fiSimpli.fi Increases Season Pass Sales and Drives Local Foot Traffic for Regional Entertainment Destination

Best Use of Data in a Campaign

Winner
Digenzym — Audience Is the New Attribution Digenzym — Audience Is the New AttributionDigiseg
Honorable Mention
  • NextTech CommunicationsNextTech Communications - FIDO Alliance World Passkey Day Campaign

Best Paid Social Campaign

Winner
The Pool Hero The Pool HeroPentair

Digital & Technology

​​​​​​​​​​​​​​Best Use of Emerging Technology

Winner
Upwave and Adelaide Connect Attention to Outcomes in The Trade Desk, Delivering Proven Brand Outcomes for iFIT Upwave and Adelaide Connect Attention to Outcomes in The Trade Desk, Delivering Proven Brand Outcomes for iFITUpwave
Honorable Mention
  • EquativWhen Creativity Meets Context: Diamonds, Vibezz, and Equativ Redefine Film Marketing in Brazil

Best AI-Powered Digital Experience

Winner
Maestro by Equativ: AI Media Planner Copilot Transforms Programmatic Planning Maestro by Equativ: AI Media Planner Copilot Transforms Programmatic PlanningEquativ

Best Use of Artificial Intelligence in a Campaign

Winner
IAS’s Dynamic Performance Profiles Drives a 33% Lift in Conversions IAS’s Dynamic Performance Profiles Drives a 33% Lift in ConversionsIntegral Ad Science

​​​​​​​Best Use of Interactive Technology in a Campaign

Winner
The 78-Minute Gamer Break that Tropicana’s Naked Smoothie Timed Perfectly The 78-Minute Gamer Break that Tropicana’s Naked Smoothie Timed PerfectlyOverwolf Ads

Design & Creativity

Best Brand Collateral

Winner
Daydream to Dive-in Daydream to Dive-inPentair

Best Brand Identity

Winner
Hello Sunshine Shine Away 2024 Hello Sunshine Shine Away 2024Mirrored Media

Best Branded Exhibit

Winner
Bodega de Café Bustelo Bodega de Café BusteloInspira Marketing

Best Customer Experience

Winner
Setting a New Standard for Film Marketing: How Diamonds, Vibezz, and Equativ Brought Innovation to Brazil Setting a New Standard for Film Marketing: How Diamonds, Vibezz, and Equativ Brought Innovation to BrazilEquativ

Best Website/Microsite

Winner
InnoVision Marketing Group Debuts Cutting-Edge Website InnoVision Marketing Group Debuts Cutting-Edge WebsiteInnoVision Marketing Group

​​​​​​​Best Use of Video/Media

Winner
ADM & Phenom 2025 ADM & Phenom 2025ADM Creative Group

​​​​​​​​​​​​​​Best Outdoor

Winner
Invesco QQQ Culinary Festivals Invesco QQQ Culinary Festivals3D Exhibits

Content

Best Branded Entertainment & Content

Winner
Heroes of the Game (Nationwide and Urban One) Heroes of the Game (Nationwide and Urban One)URBAN ONE/ONE SOLUTION
Honorable Mentions
  • URBAN ONE/ONE SOLUTIONThe Futurist 2.0 (AT&T Rising Future Makers and Urban One)
  • Urban One (One Solution)Beauty Noire (Ulta Beauty and Urban One)
  • Urban One (One Solution)Curate Your Fresh (P&G and Urban One)

​​​​​​​Brand Storytelling Strategy

Winner
From Ghost to Guide: SHL's Resurrection From Ghost to Guide: SHL's ResurrectionBospar
Honorable Mention
  • ADM Creative GroupSFN 2025

Best Content Series

Winner
Bridging the AI Knowledge Gap: How ProcureAbility Serves as a Leader for Procurement Through the Next Era of Transformation Bridging the AI Knowledge Gap: How ProcureAbility Serves as a Leader for Procurement Through the Next Era of TransformationProcureAbility

​​​​​​​Best Content Marketing Campaign

Winner
ESPN Presents: The Road to Victory — A Multi-Format Storytelling Campaign to Unite Fans Against Cancer ESPN Presents: The Road to Victory — A Multi-Format Storytelling Campaign to Unite Fans Against CancerESPN

Shopper/retail

Best Holiday or Seasonal-Themed Campaign

Winner
Freeman's Gingerbread Village Freeman's Gingerbread VillageFreeman
Honorable Mention
  • Show Imaging37th Annual Hoag Summer Fest

Best Brand Experience

Winner
Pandora Charm House Pandora Charm HouseMirrored Media

Best Customer Acquisition Campaign

Winner
Barilla Austin GP 'Domenica Italiana' Barilla Austin GP 'Domenica Italiana'ENGAGE RESONATE

Best DTC (Direct-to-Consumer) Performance Campaign

Winner
Alert Today, Alive Tomorrow: The Road Belongs to All of Us Alert Today, Alive Tomorrow: The Road Belongs to All of UsISC PR Group, LLC

Best Loyalty, Awareness, Sales, Trial Campaign

Winner
Barilla Austin GP 'Domenica Italiana' Barilla Austin GP 'Domenica Italiana'ENGAGE RESONATE

Best New Product/Service Introduction

Winner
Chicago's Home Run Inn Pizza x Garrett Popcorn Launch Garrett Pizza Popcorn Chicago's Home Run Inn Pizza x Garrett Popcorn Launch Garrett Pizza PopcornHome Run Inn

Strategy & Engagement

Best Brand Partnership or Collaboration

Winner
Levi's x Toy Story Pop-Up Levi's x Toy Story Pop-UpMoment
Honorable Mentions
  • Warner Bros. DiscoveryWarner Bros. Discovery and DISH Integrated Spots
  • Regan Communications GroupSuburban Propane - The Officiall Propane Partner of NASCAR and Speedway Motorsports

Best Integrated Campaign, B2B

Winner
Lenovo 360 Expert Achievers Program (LEAP) & Motivforce Lenovo 360 Expert Achievers Program (LEAP) & MotivforceMotivforce
Honorable Mentions
  • Ramp97Search AI
  • BosparSeeing RealSense

Best Celebrity Partnership

Winner
Bose x LISA Ultra Open Earbuds Bose x LISA Ultra Open EarbudsBose
Honorable Mention
  • EvolveMKDMotiva® X Meghan Trainor

Best New Product/Service Launch

Winner
UpToDate Connect Launch UpToDate Connect LaunchWolters Kluwer
Honorable Mention
  • NextTech CommunicationsNextTech Communications - Stratasys NASTC Campaign

Best Field Marketing Campaign

Winner
Adult Swim x DIRECTV at San Diego Comic-Con 2025 Adult Swim x DIRECTV at San Diego Comic-Con 2025Warner Bros. Discovery
Honorable Mention
  • PentairPoolside Power: Accelerating Market Impact in the Backyard

Best Game, Contest or Sweepstakes

Winner
Verizon x Food Network “Wildcard Kitchen” Sweepstakes Verizon x Food Network “Wildcard Kitchen” SweepstakesWarner Bros. Discovery
Honorable Mention
  • PentairPentair Pool Pro Awards: Elevating Backyard Legends & Igniting Growth

Best Creator or Influencer Campaign

Winner
Phys-Influencers™: Where Expertise Meets Influence Phys-Influencers™: Where Expertise Meets InfluenceEvolveMKD

Purpose & Sustainability

Best Cause Driven Campaign

Winner
Take Back Sports Take Back SportsESPN
Honorable Mentions
  • Princess Margaret Cancer Foundation, ASTOUND Group and Ethnicity MattersCricket to Conquer Cancer
  • Warner Bros. DiscoverySay Yes to the Prom
  • WunderkindPAUSE for a Cause: WunderKIND Ads, Franciscan Health & Doe-Anderson Drive Breast Cancer Screening Awareness & Appointments Through CTV & High Impact Ads.
  • Bospar“Queer Joy is Resistance”: How PR Turned a Sponsorship Crisis into Record Fundraising

Best Community Engagement Campaign

Winner
Cricket to Conquer Cancer Cricket to Conquer CancerPrincess Margaret Cancer Foundation, ASTOUND Group and Ethnicity Matters
Honorable Mention
  • Suburban PropaneSuburbanCares

​​​​​​​Best Sustainability-Focused Campaign

Winner
Butler/Till Adopts GreenPMPs™ to Deliver High-Impact, Low-Carbon Campaigns Butler/Till Adopts GreenPMPs™ to Deliver High-Impact, Low-Carbon CampaignsEquativ
Honorable Mention
  • one imaging incAFP Scotiabank booth

Best LGBTQ+ Campaign

Winner
PrismRiot: Building a Privacy-First LGBTQ+ Ad Exchange with Revry & IndiCue PrismRiot: Building a Privacy-First LGBTQ+ Ad Exchange with Revry & IndiCueIndiCue
Honorable Mention
  • Bospar“Queer Joy is Resistance”: How PR Turned a Sponsorship Crisis into Record Fundraising

Best Multicultural Campaign

Winner
Mission: Multicultural – Driving Franchise-Record Success for Mission: Impossible – The Final Reckoning Mission: Multicultural – Driving Franchise-Record Success for Mission: Impossible – The Final ReckoningThe MRKT

Pr & Communications

​​​​​​​Best Media Relations Campaign

Winner
Introducing the First FDA-Cleared At-Home Pap Smear Alternative Introducing the First FDA-Cleared At-Home Pap Smear AlternativeSolComms
Honorable Mentions
  • SolCommsSaving Doctors’ Time Through Suki AI
  • True Speed CommunicationRookie or Ringer? True Speed Communication Promotes Rick Ware Racing Giving Tim Brown, Winningest Driver in Bowman Gray History, His First Career NASCAR Cup Series Start
  • BosparSignalFire: The Billion-Dollar Signal
  • The MRKTMission: Multicultural – Driving Franchise-Record Success for Mission: Impossible – The Final Reckoning

Best PR/Communications Campaign (B2B)

Winner
SignalFire: The Billion-Dollar Signal SignalFire: The Billion-Dollar SignalBospar
Honorable Mentions
  • Bear Icebox CommunicationsPutting Japanese B2B PR manufacturing startup CADDi on the map in the U.S
  • BosparSeeing RealSense

​​​​​​​Best PR/Communications Campaign (B2C)

Winner
LoveShackFancy x Goody x WetBrush Love Is In The Hair Campaign LoveShackFancy x Goody x WetBrush Love Is In The Hair CampaignBehrman Cesa Communications
Honorable Mentions
  • SolCommsTrump Tariff Surcharged on Vibrators
  • Bospar“Queer Joy is Resistance”: How PR Turned a Sponsorship Crisis into Record Fundraising

​​​​​​​​​​​​​​Best Product Launch Communications Campaign

Winner
Introducing the First FDA-Cleared At-Home Pap Smear Alternative Introducing the First FDA-Cleared At-Home Pap Smear AlternativeSolComms
Honorable Mentions
  • MidcoMidco Mobile Launch
  • TaboolaTaboola Launches ‘Realize’: A Breakthrough Performance Advertising Solution

​​​​​​​Best PR Event/Experiential Campaign

Winner
UNO Social Club Las Vegas UNO Social Club Las VegasMirrored Media
Honorable Mention
  • Mirrored MediaPandora Charm House

​​​​​​​Best Press Event

Winner
Herman Law Maryland Press Conference Herman Law Maryland Press ConferenceInnoVision Marketing Group
Honorable Mention
  • Mirrored MediaUNO Social Club Las Vegas

Best P.R. Stunt

Winner
Phineas and Ferb Vans Warped Tour Phineas and Ferb Vans Warped TourMirrored Media
Honorable Mention
  • Mirrored MediaUNO Social Club Las Vegas

Best Executive Thought Leadership Campaign

Winner
Rooted in Data, Betterworks Humanized AI and Reclaimed Performance Management Rooted in Data, Betterworks Humanized AI and Reclaimed Performance ManagementBospar

Best Press Tour

Winner
The Journey East with Apothékary The Journey East with ApothékarySolComms

Best Influencer or Celebrity Collaboration

Winner
Mod Op Presents: Sheetz x All American Rejects Mod Op Presents: Sheetz x All American RejectsMod Op

Events & Experiential

Best Event/Experiential Campaign (B2B)

Winner
Google Cloud Next '25 Google Cloud Next '25George P. Johnson Experiential Marketing
Honorable Mentions
  • Unplugged CollectiveStrangers No More
  • DiscordDiscord Games & More at Game Developers Conference 2025
  • Mirrored MediaBOSE immersive Brand Experience CES
  • FreemanInside Live at ATD
  • The Bait ShoppeLinkedIn: The Place to B2B

Best Event/Experiential Campaign (B2C)

Winner
Scout Motors Vehicle Reveal Scout Motors Vehicle RevealNew Moon
Honorable Mentions
  • Newbridge MarketingTimberland Fall 2025 Pop Up
  • Liquid AdvertisingSilent Hill f and Little Tokyo - A Taste of Ebisugaoka Activation
  • Opportunity KnocksOpportunity Knocks Live
  • Gold Sky ProductionsNetflix Summer Break 2025

​​​​​​​Best Tradeshow Exhibit/Experience Program

Winner
Discord Games & More at Game Developers Conference 2025 Discord Games & More at Game Developers Conference 2025Discord
Honorable Mentions
  • INVNTHitachi Vantara at NVIDIA GTC 2025
  • VDA Inc.Fal.con 2025
  • Mirrored MediaDescendants: The Rise of Red at VidCon
  • 3D ExhibitsPayPal Trade Show Program

Best Sports Tie-In/Activation

Winner
5G in the Fast Lane: T-Mobile Fueled 360 Fan Engagement at the Formula 1 Heineken Silver Las Vegas Grand Prix 5G in the Fast Lane: T-Mobile Fueled 360 Fan Engagement at the Formula 1 Heineken Silver Las Vegas Grand PrixCAA on behalf of T-Mobile
Honorable Mentions
  • George P. Johnson Experience MarketingIBM AI Sports Club at the Park
  • ENGAGE RESONATEBarilla Austin GP 'Domenica Italiana'
  • The Bait Shoppee.l.f // Cause an e.l.fing Racket!
  • Warner Bros. DiscoveryFinal Four Client Hospitality Experiential Event

​​​​​​​Best Event on a Budget

Winner
Hellmann's Art of the Mayoment Hellmann's Art of the MayomentIRL Productions
Honorable Mentions
  • AGENCKosas "Dreambeam" Fleet @ Coachella
  • ENGAGE RESONATEBarilla Austin GP 'Domenica Italiana'

​​​​​​​Best Product Launch

Winner
Jeep Cherokee 4x4 City Camp Jeep Cherokee 4x4 City CampGeorge P. Johnson Experience Marketing
Honorable Mentions
  • PineRockPineRock x Bayer Kerendia Launch 2025
  • The Concierge ClubJo Malone London - Raspberry Ripple Product Launch

​​​​​​​Best Entertainment Tie-In/Activation

Winner
Phineas and Ferb Vans Warped Tour Phineas and Ferb Vans Warped TourMirrored Media
Honorable Mentions
  • Gold Sky ProductionsNetflix Summer Break 2025
  • Mirrored MediaZombies 4: Dawn of the Vampires Premiere

Best Mobile Marketing Tour

Winner
Blue Diamond Almonds “Bring Your Flavor” Tour Blue Diamond Almonds “Bring Your Flavor” TourInspira Marketing
Honorable Mention
  • TrailblazeILGM Home Grow Tour

​​​​​​​Best Use of Talent & Influencers

Winner
TikTok Shop Fashion Fest TikTok Shop Fashion FestMoonLab Productions

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Contact

If you have any questions or need assistance entering the IGNITE Awards, please contact
Megan Sigg at msigg@accessintel.com

If you have any inquiries about sponsorships for the IGNITE Awards, please contact 
Danielle Sikes at dsikes@accessintel.com

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