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Marketing Strategies at Risk: Six Predictions
Four key forces buffeting marketing today have spawned six predictions that will dramatically affect marketing teams and their leaders.
Four key forces buffeting marketing today have spawned six predictions that will dramatically affect marketing teams and their leaders.
Looking to update your CMS in 2019? Here's a primer of what to consider before you buy.
Deloitte’s Holiday Survey dives into consumer trends like data, corporate responsibiltiy, mobile and other consumer preferrences that can steer retailers to increased sales.
Frictionless marketing delivers the full retail experience customers expect today, and brands can achieve this through one connected, 4-step virtuous cycle.
Soon, Amazon’s Alexa will no only listen and respond to what users say, but also pick up on emotions like frustration in users’ voices.
Marketers in categories like automotive, insurance and finance cannot afford to ignore the shift in consumer demand for smart voice assistants.
Plenty of B2B marketers talk about the importance of delivering a personalized B2C-like experience. But few are actually delivering on this promise.
Sit by the AC and catch up with our top 10 most popular B2B and martech stories for July 2018.
Voice technology is changing all aspects of marketing. How could smart email improve a brand’s image and boost customer engagement?
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership July 19, 2018 6 Reasons Influencers Should be Part of Your Social Strategy Digital marketers know engaging with influencers yields quick results in creating brand awareness. Here's 6 reasons to make it part of your plan. More… SPONSORED BY: Your Direct Marketing Solution |…