Unfortunately, many app marketers are still struggling to bring together the right insights and systems to provide the best possible experience.

Dynamic content takes personalization to a new level, allowing marketers to target individual email recipients with different content based on subscribers’ demographics or preferences.

Here’s some interesting examples of companies using virtual reality as a marketing tool.

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 121 2015 3 Must Dos When Marketing to Millennials This article goes into detail on three things that are important to keep in mind when marketing to Millennials. More…   SPONSORED BY: Reach Prospects All Year…

Marketers spend big budgets to reach Millennials and Gen Z, but Baby Boomers are by far the biggest spenders yet only 5% of ad dollars target older consumers.

Vine is where stars are born, bringing in views and engagement that brands can only dream of. Here's tips to turn your branded content into a Vine star.

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 20, 2015 Cultivating B2B Customer Loyalty Chief Marketer recently chatted with several featured speakers at next week's B2B LeadsCon to get their thoughts on the best ways to cultivate and retain B2B customers. More… SPONSORED BY: Video…

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 25, 2015 Motivating Millennials to Share on Social Media Here are four ways brands can harness the power of social media and influencer marketing to tap into the Millennial market. More…   SPONSORED BY: B2C Special Report:…

Chief Direct Marketer %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 19, 2015 Reinventing the 360-Degree Customer View Sure, everyone talks about a 360-degree customer view. But rather than going in circles, maybe you should think instead think about a spiral when trying to envision your customer lifecycle. Here's why. More… SPONSORED BY: Get the Keys to…

Here are four ways brands can harness the power of social media and influencer marketing to tap into the Millennial market.