Search Results for: influencer marketing
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“What If” Acquisitions – Future of Auto Buying/Selling
I think many of us dream about getting a new car; we listen to the radio and will pay attention to the deals and see both the national and regional advertisements. The problem with this is that I believe most people do not buy…
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Agencies
Albertsons Aims To Turn the Dining Room LIghts Back On
Jim Smits has been touring restaurant kitchens and developing recipes, but he has no aspirations to be a chef. Smits is a 20-year veteran of the grocery
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Marketers Turn to Technology To Grow ROI: Study
Companies are shifting toward targeted, integrated marketing approaches and are relying more on marketing technologies to optimize customer relationships and grow marketing ROI, according to a survey conducted by Boston-based Epsilon, a provider of multi-channel marketing services.
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Agencies
World Travel Site Adjusts to Post 9/11 World
Travel marketer Illume redesigns their web site with an eye to post 9/11 xenophobia.
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Agencies
From Good to Great: Best Practices in Analytics
What does it take to produce great analytics? Some would say it’s all about the right data, tools and techniques. But let’s assume that you have all that. What do you do then?
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Listline e-Newsletter 06/08/06
Worldata recently assumed management of several lists formerly managed
in-house by Stevens Publishing. Lists of subscribers are available to
such newsletters as Water Week, Waste Management, Environment Protection
and Hazmat News. -
Interpublic Combines Draft and FCB Units
The Interpublic Group will combine its Draft and FCB units to create Draft FCB Group, the company said yesterday. Howard Draft has been named chairman/ CEO of the unit.
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THE RANKINGS
2006 Rank Agency/Primary Services 2005 Net Rev. 2-Year Growth Agency Age Net Rev./Employee 26 Marketing Werks Chicago, IL, Scott Moller, Julie Guida (312)
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Agencies
Bad Law Rising
YOU THINK YOU HAVE it tough with privacy regulations? It could be worse. For starters, you could live in Europe. Unlike in the United States, privacy
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SPOTLIGHT ON… Scott Rewick from Next Internet
– Learn how Scott started Netblue
– Find out what happens late at night when you’re playing poker with
billionaire Ebay founders
– Discover how Scott is funding companies