To commemorate its tenth anniversary offering crowd-sourced T-shirt designs, e-commerce retailer Threadless.com has launched its first mobile tour

While nine out of 10 Americans have cell phones - a huge increase from just four years ago - many express a desire to take part in m-commerce, browse the Web and access e-mail by way of their mobile phones, according to the National Retail Federation.

Any talk of privacy and appropriate advertising leads us to ponder one of online direct marketing's greatest vehicles, our long-lost friend the flog. We wish we had insight into the current size of the...

The best brands define their voices early and execute it in everything they do. Read about 4 excellent examples to learn from in UWA Online’s article “Brand Voice Examples For Creative Marketers”.

There is an art and a science to word of mouth marketing. The art is the creative and innovative ways companies spark conversations with customers

... you give your fans an offer they can't receive elsewhere. I've published a few articles of late that indicate a few things: Facebook users do not want to be sold to while they are feeding their chickens on Farmville or whacking someone in Mafia ...

Understanding the elusive "why" behind customer behavior is only the first step. The most important step is what you do once you learn why, and how you engage and respond with your customers in real-time.

A new online exchange called PopUpInsider.com matches landlords of vacant space with retailers and marketers looking to open temporary pop-up shops

Pop-up shops have redefined the notion of when and where a sale can be made These temporary spaces not only deliver an element of surprise just by their

Pop-up shops have redefined the notion of when and where a sale can be made. These temporary spaces not only deliver an element of surprise just by their mere existence