Agencies
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Technology
Four Ways Brands Can Leverage Automation Technologies to Boost Ecommerce
Here are four ways that brands investing in ecommerce can leverage new automation technologies to drive conversions.
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Events
Coors Banquet and Lifestyle Brand Brixton Partner on Live Music Event to Benefit Firefighters
How Coors Banquet partnered with lifestyle brand Brixton to host a live music experience with a cause marketing component.
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Technology
Technology Tools Content Marketers Can Leverage in 2022
Insights and technology trends marketers can incorporate into their communication strategies as they plan for 2022.
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Digital
Enhancing ROAS With Ecommerce Marketing: Four Pitfalls to Avoid
How eccomerce marketers can measure return on ad spend and avoid common pitfalls.
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Data & Analytics
Six Ways Marketers Can Approach CPRA Compliance
Six ways to prepare for the impact that CPRA will potentially have upon your business.
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Acquisition
Coupa CMO Chandar Pattabhiram on Taking a B2B Brand Mainstream
A chat with Coupa CMO Chandar Pattabhiram about the next stage in the company’s growth strategy.
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Engagement
How Sephora Transformed Its House of Beauty Experience Into a Virtual Playground
A look at how Sephora transformed its flagship annual House of Beauty experience into a virtual playground.
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Acquisition
Marketers on Fire: Clayton Ruebensaal, EVP, Global B2B Marketing at American Express
Clayton Ruebensaal, EVP, Global B2B Marketing at American Express, dishes on the brand’s Business Class initiative.
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Acquisition
Four Ways to Improve the Customer Experience Through Subscription Programs
How subscription programs can improve the customer experience.
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Digital
How State Farm Engages Younger Audiences Through Gaming
To coincide with the launch of the wildly-popular NBA 2K22 game, the brand debuted a virtual version of Jake as a character in the game.
