Chief Marketer Staff

• QVC SUES FORMER HOST OVER E-MAIL

  QVC sued a former on-air host who allegedly e-mailed QVC viewers information about promotions when she moved to rival Home Shopping Network. West Chester,

• USPS Scuttles Eight Irradiation Machines

  The U.S. Postal Service has halted testing eight electron-beam devices designed to kill anthrax bacteria and other harmful biological agents in the mail in favor of two high-powered X-ray machines it feels can better detect the agents.

• New Products and Services

  GProof: Software that provides third-party confirmation that an e-mail was sent, received and accepted at a proven date and time. Also can be used for

• DIRECT Listline

  Travel and Golf New selects are available for the Travel and Golf file. There are 12,680 last-12-month golfers for $90/M; 149,655 last-six-month golfers

• Dell to Sell Its Own Printers

  Dell Computer Corp. has entered the printer market. After signing an agreement with Lexmark on Tuesday, the computer direct marketer will produce Dell

• Microsoft, infoUSA Jointly Offer Customer Leads

  Microsoft will offer both business and consumer leads through its bCentral Web site (http://www.bcentral.com). BCentral will offer 24 customer leads free

• Google Launches Automated News Service

  Internet search engine Google launched a new site on Monday for searching news from 4,000 English-language sources. Featuring an international cacophony

• Short Cuts

  Computer maker HP has made an agreement with Washington, D.C.-based Small Business Development Centers to distribute technology products through ASBDC’s

• Lillian Vernon 2nd-Quarter Revenue Flat, Loss Increases

  Lillian Vernon Corp. reported revenue for the second quarter 2003 of $36.1 million. This compares with $36.8 million last year. The net loss for the quarter,

• Lester Wunderman to Speak at HVDMA Event

  The father of direct marketing, Lester Wunderman, will be the featured guest speaker at the Hudson Valley Direct Marketing Association luncheon in November.