Chief Marketer Staff
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FTC Sets Do Not Call Fees; Court Challenges Continue
The Federal Trade Commission has recalculated fees for its national Do Not Call registry even before marketers begin using the new listing. Marketers
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Jeff Dunham to Host Echos
Noted comedian/ventriloquist Jeff Dunham will host the 74th Annual Direct Marketing Association’s International Echo Awards brunch. Dunham replaces Larry
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U.K. Drinkers to Sue Alcohol Marketers
A dozen British alcoholics plan to sue drinks marketers this month, contending that marketers should have warned them against the dangers of drinking
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Agencies
Alloy Buys Retailer Delia’s to Reach Teens
Marketing conglomerate Alloy will buy retailer Delia’s Corp. for $50 million. Adding Delia’s $138 million business extends Alloy’s reach to teen girls
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Agencies
Showtime Dangles Toys
Showtime Networks has re-teamed with Toys “R” Us to offer a $50 gift card to new Showtime subscribers. The cards will be available from Sept. 1 through
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In an Abrupt Change, Frozen Coke Back on the Menu at Burger King
Just weeks after Burger King said it would phase out frozen carbonated beverages, including Frozen Coke, Coca-Cola announced that the fast food chain
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Amazing Discoveries Host Michael Levey Dies
Infomercial host and producer Michael Levey died Saturday at Cedars-Sinai Medican Center in Los Angeles. Levey, 55, was best known to many as the upbeat,
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McDonald’s Goes Wireless
Customers at McDonald’s restaurants in New York, New Jersey and Connecticut can now super-size their meals with Internet wireless access. Seventy-five
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List and Database News
Sports Car Market
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Kingdom Ventures Acquires Church DB Company
Kingdom Ventures Inc. has acquired Ministry Values for Growing Churches, a large church direct marketing company, for an undisclosed sum. Kingdom Ventures,