Chief Marketer Staff
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Live From Bigfoot’s E-mail Summit: Spam Concerns
Spam is one of the top two concerns consumers have with their Internet service provider, according to a new study on e-mail and spam by e-mail service
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List and Database News
Atlantic’s Small Business Database These 3,465,812 small businesses have less than 15 employees. The source of the names is compiled files. Selections:
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Live From Bigfoot’s E-mail Summit: E-Newsletter Advertisers Liable Under California Anti-Spam Bill
Advertisers in e-mail newsletters are liable unless recipients opt in to receive their ads, under the new California anti-spam law. And State Sen. Kevin
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Agencies
TEAM Coalition and NFL Promote Fan Responsibility
TEAM Coalition, in conjunction with the NFL, is sponsoring a contest that dangles tickets to the Super Bowl as an incentive to drink responsibly and appoint
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DMA, Other Groups Urge Anti-Spam Laws
On Thursday, three major advertising trade groups urged Congress to immediately pass national anti-spam legislation. In an open letter published in the
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Woods Resigns as President of Pierce Promotions
Steve Woods, president of Pierce Promotions & Event Management, has resigned his position to pursue other opportunities. Clint Pierce, the CEO and a founder
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Urban Outfitters Income Rises 76%
Urban Outfitters Inc. reported first quarter income of $14.1 million, up 76% from $8 million last year. The cataloger and retailer posted net sales of
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Agencies
Pyramid Game Show Delivers Sweeps via Valpak
Game show Pyramid gets a national direct-mail sweeps that will award four grand-prize trips to Los Angeles for a show taping and meeting with host Donny
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Franklin Mint Finished With Catalogs
(Catalog Age) After considerably expanding its catalog business in recent years, the Franklin Mint is scaling back on its entire operation. On Nov. 12,
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News Briefs
SAMSUNG ELECTRONICS AMERICA: will Webcast Bon Jovi’s Nov. 15 concert on its site www.samsungusa.com. The Ridgefield Park, NJ-based electronics marketer