Chief Marketer Staff

• Urban Outfitters Income Rises 76%

  Urban Outfitters Inc. reported first quarter income of $14.1 million, up 76% from $8 million last year. The cataloger and retailer posted net sales of

• Agencies

  Clifford to Appear on Millions of Wendy’s Kids’ Meals

  Wendy’s is launching a promotion next year featuring Scholastic Entertainment’s Clifford the Big Red Dog. In February Wendy’s will feature millions of

• Live From Bigfoot’s E-mail Summit: Credit Card Customers Worry About E-mail Fraud

  E-mail fraud worries 77% of consumers who receive e-mail from their credit card companies, according to a study by e-mail service provider Bigfoot Interactive.

• Live From Bigfoot’s E-mail Summit: E-Newsletter Advertisers Liable Under California Anti-Spam Bill

  Advertisers in e-mail newsletters are liable unless recipients opt in to receive their ads, under the new California anti-spam law. And State Sen. Kevin

• Short Cuts

  Online DM and database management firm Traffix Inc. named Mark Gutterman to the company’s board. He replaces Jack Silver. Gutterman is CFO of Starpoint

• Agencies

  Victoria’s Secret Packs Sting CD

  Victoria’s Secret will give away a Sting compilation CD for one day next week. Sting will appear on the Nov. 19 broadcast of Victoria’s Secret Fashion

• Agencies

  TEAM Coalition and NFL Promote Fan Responsibility

  TEAM Coalition, in conjunction with the NFL, is sponsoring a contest that dangles tickets to the Super Bowl as an incentive to drink responsibly and appoint

• Woods Resigns as President of Pierce Promotions

  Steve Woods, president of Pierce Promotions & Event Management, has resigned his position to pursue other opportunities. Clint Pierce, the CEO and a founder

• Agencies

  Pyramid Game Show Delivers Sweeps via Valpak

  Game show Pyramid gets a national direct-mail sweeps that will award four grand-prize trips to Los Angeles for a show taping and meeting with host Donny

• Franklin Mint Finished With Catalogs

  (Catalog Age) After considerably expanding its catalog business in recent years, the Franklin Mint is scaling back on its entire operation. On Nov. 12,