Year: 2014
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Social
A Guide to Stealing Competitor’s Facebook Fans
The easiest way to build your Facebook fans is to start by stealing your competitor’s fans.
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5 Killer Tips to Improve Content Marketing
Make some noise with these five content marketing techniques that flat out get results.
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Skills Marketers Need to Fill the Talent Gap
This article offers research on the most desirable skills marketers need to fill the talent gap in analytical skill sets.
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Social
4 Ways to Avoid Social Media Blunders
This author helps us out with four solid tips to avoid making those often embarrassing social media blunders.
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Social
How do You Stack up in Content Marketing: Infographic
This infographic details the current state of content marketing, including key trends and challenges.
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Digital
5 Tips to Make Video Marketing Work Hard for Your Brand
Here’s five tips to help you ring up sales and build brand awareness using video marketing.
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Agencies
Marketers Feel Unprepared to Manage Big Data: IBM Study
IBM’s CMO Study found that feeling the most under-prepared when it comes to the idea of Big Data rose to the top. Three main factors are in play to help.
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Digital
Digital Ad Test Drives Scion Sales
A pilot test of targeted paid search, display and mobile advertising boosted sales for seven Scion dealerships in the San Francisco area.
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Agencies
TCPA Changes Bring Accountability for Call Centers
Marketers utilizing call centers as part of their lead generation process must make sure marketing partners are compliant with the revised Telephone Consumer Protection Act (TCPA) regulations.
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Agencies
4 Tips for Improving Your Mobile Data Strategy
According to a recent Forrester Report, nearly 37% of marketers don’t have defined objectives for mobile marketing measurement.