10 Ways to Ensure Influencer Events Impact the Bottom Line

Posted on by Chief Marketer Staff

Influencer marketing partnerships comprise a key portion of many companies’ brand awareness initiatives—and for some, they can help boost the bottom line. Event Marketer examines 10 tips for creating a killer influencer event, such as aligning expectations, personalizing touchpoints, incorporating the local community, and more.


Related Posts

Chief Marketer Videos

by Chief Marketer Staff

For our first Brands on Fire LinkedIn Live, we spoke with SheaMoisture CMO Taydra Mitchell Jackson about the inspiration for the brand’s “Black Men Love” digital campaign, the success of its men’s product business and engagement through consumer experiences.


Call for entries now open

Awards 2023

Click here to view the 2023 Winners


CM 200


Click here to view the 2023 winners!