Promotion

• Agencies

  2012 PRO Award Winner: Team Detroit for Ford

  2012 PRO Award Finalist: Tris3ct for Kimberly-Clark and the “Focus Rally” promotion.

• Agencies

  Emails We Love: Five Below [Confuses] Us

  Discount retailer Five Below gets points for speedy first delivery, but not all of their email [creative] decisions make complete [sense].

• Agencies

  StubHub Converts Quick Sales to Long-term Loyalty

  StubHub, the world’s largest online ticket marketplace, has debuted Fan Rewards, a comprehensive free loyalty program that goes beyond the typical points program to include unique experiences.

• Agencies

  Kraft Lunchables Mall Kiosks Let Kids Game Socially for Prizes

  Kraft’s Lunchables brand kicks off its largest campaign

• Agencies

  7 Drivers to Increase Sponsorship Value with Consumers

  A new study from Ipsos Reid and TrojanOne looks at seven ways sponsorship properties can create an emotional connection between Canadians and the property

• Agencies

  Jockey and Target Join to Sell Women on Men’s Briefs

  JKY by Jockey debuts “It’s Time to Change Your Underwear” campaign at Target stores, using insights about who buys it (women) and how.

• Agencies

  2012 PRO Award Finalist: Agent X for Symantec

  2012 PRO Award Finalist: Agent X for Symantec and the “Consumer Cybercrime Index Launch” promotion.

• Agencies

  2012 PRO Award Finalist: EA Sports, Gillette, Walmart, SonyPlaystation for EA Sports

  2012 PRO Award Finalist: EA Sports, Gillette, Walmart, SonyPlaystation for EA Sports and the “Look and Play Like a Winner” incentive promotion.

• Agencies

  2012 PRO Award Finalist: The Marketing Arm for GameStop

  2012 PRO Award Finalist: The Marketing Arm for GameStop and the “Gears of War 3 Pre-Order Campaign” for Best Incentive Promotion.

• Agencies

  2012 PRO Award Winner: Turner Broadcasting Ad Sales for AT&T

  2012 PRO Award Finalist: Turner Broadcasting Ad Sales for AT&T and the “Conan /AT&T Blimp Sponsorship” promotion.