Marketing Technology

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  MarTech

  You Need People to Power Technology: Brinker

  Scott Brinker talked about having the right team to power marketing technology investments, at the recent NEDMA MTech Summit.

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  Technology

  Five Tips on Getting More Value from Martech

  A robust, integrated view of martech investments, roadmaps and best practices is needed to compete for limited customer attention, and grow revenue and market share.

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  Agencies

  3 Truths About Machine Learning for Marketing

  What does machine learning (ML) really mean for marketers? Here’s three key facts you need to know.

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  Agencies

  2017 Marketing Tech Landscape Grows to 5,000+

  Get out your magnifying glasses: the 2017 Marketing Technology Landscape Supergraphic debuted this week at MarTech in San Francisco, featuring an astounding 5,381 solutions, 39% more than last year.