Luxury Marketing

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  Data & Analytics

  How Charlotte Tilbury Tapped AI Marketing Tools to Boost Customer Acquisition

  How the brand increased conversion rates by taking upper-funnel data into account.

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  Data & Analytics

  Lexus Campaign for Redesigned 2022 NX Crossover Vehicle Targets Gamers and Young Luxury Consumers

  Vinay Shahani, Vice President of Lexus Marketing, chats about the new campaign, its diverse target audience and the brand’s push to make Lexus a tech-forward automotive brand.