Eco-friendly Marketing

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  Data & Analytics

  Salsify Survey: Sustainability Policies a Key Purchase Driver for Consumers

  Key findings from a recent survey of shoppers based in the U.S., UK, Germany and France conducted by Salsify, including the importance of environmental factors when making purchasing decisions.

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  Demand Gen

  Sustainability Efforts from Anheuser-Busch, John Deere, Nike

  Many consumers says they would change their buying habits if it would help the environment. Here are a few businesses that are capitalizing on that through debuting eco-friendly offerings.

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  Acquisition

  Five Steps to Navigate Gen Z Consumers’ Demand for Sustainable Products

  Five tactics a company can use to embrace sustainability and be competitive in the marketplace.