B2B Archives - Page 7 of 24

4 Top Trends: Marketing Leaders Sound Off

Marketing leaders from brands like HubSpot, Engagio, Naspers,
OWOX BI and more share their opinions on top trends you need to watch.

Profiles & Campaigns

Hiscox Debuts Barcode Campaign to Target Small Businesses

Hiscox launched a new campaign this week designed to
highlight the unique insurance needs of small businesses.

Facts & Figures

B2B Manufacturers Fall Short in Digital

B2B manufacturing firms are falling short when it comes to
digital experience, according to a new report from Gartner.

MarTech

AI Could Drive Double Digit Marketing Growth

Less than one in five B2B firms are using AI, but the majority of those already
on the AI train are forecasting a double-digit lift in the next two years.

Direct Marketing | Print

Want a Great Presentation? Find Your Center of Gravity

Consider these steps to find your center of gravity to keep the audience
—and the presenter—focused and engaged with your presentation.

Profiles & Campaigns

Citrix Drives Awareness With Red Bull Racing Partnership

Citrix CMO Tim Minahan shares how the brand is leveraging a partnership
with Aston Martin Red Bull Racing to create engagement with B2B decision makers.