Search Results for: loyalty
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How a Business Can Get Started With Foursquare
Foursquare boasts more than 25 million users (31 percent of them are mobile) and more than 3 billion check-ins from around the world, according to its website. Not only that, but the social network has more than 1 million businesses utilizing its merchant platform. So clearly, if you’re a merchant looking for a new way […]
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Agencies
Program Design Key to Gamification Success
Tips and tricks from Maritz Loyalty Solutions to tune up your marketing programs with ramification.
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Online Marketing Trends for 2013: Mobile, Attribution Modeling and Inbound Marketing
“Online marketing in 2012 could be summed up in a few words: mobile, big brands and Google updates,” writes Joanna Lord, vice president of growth marketing at SEOmoz. So what will be in store for online marketing in 2013? Lord shares 10 predictions, among which are: increased “second screen” (i.e., mobile) value, an evolution in […]
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SellSimple Introduces iOS App That Enables Users to Sell on eBay, Esty, Other Places Simultaneously
SellSimple has launched an iOS application that allows a user to sell an item across several platforms at the same time. The app can post listings on sites like Craigslist, eBay, Etsy, Facebook, Twitter and other outlets, including the SellSimple Marketplace. All a user has to do is take a few pictures of their item, […]
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How Brands and Marketers Can Engage Their Facebook Communities With Offers, Ads, Content
The maddening decline of page reach aside, Facebook and its enormous audience still offers a potentially rich platform for brands to sink their teeth into. “If correctly optimized, Facebook increases brand awareness and advocacy, lowers service costs, and drives customer loyalty and incremental sales,” says Jeff Bullas. He points to two primary tasks to achieve […]
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December 2012 Greatest (PROMO) Hits
In case you missed ’em, here’s the Top 10 most widely read articles in December from PROMO.
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JPMorgan Chase & Co. Buys Bloomspot for $35 Million to Offer Discounts to Credit Card Holders
Yes, there’s still money in the deals industry: JPMorgan Chase & Co. has agreed to acquire Bloomspot, a site connecting consumers to offers from local and national merchants, for a cool $35 million. The deal will give JPMorgan the ability to offer its credit card holders more discounts to local businesses. Most of Bloomspot’s 100-person […]
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Local-Commerce Profile: Q&A With Clutch
We’re continuing our series of profiles of local-commerce companies by featuring Clutch. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a look at what some companies out there are doing. These profiles are also meant to offer different takes on the future of the local-commerce industry. Clutch, […]
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Agencies
Showrooming: Theft or Opportunity?
Retailers with heavy investments in physical stores resent Showrooming. Here’s the latest on opportunities to fight back.
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Social
4 New Social Media Opportunities in the New Year
Social media as a marketing tool made great strides in 2012. What can you do to take social marketing to the next level?