Search Results for: loyalty

For brands to maximize the ROI for their mobile collateral,
they must bear in mind the specific challenges of mobile devices.

With the new “Grow Young” campaign, Sun-Maid has big plans to pull itself back
up into the sunshine targeting a growth goal of $100 million in five years.

PepsiCo is an innovator in marrying consumer needs with innovative and emerging technologies
to create state-of-the-art marketing wonders that drive sales and brand loyalty.

To satisfy super fans hunger for branded merchandise—think bacon scarves—
Arby’s-of-the-Month will delight subscribers with a fresh variety of items each month.

The international movement against sexual harassment and assault, #MeToo, has
raised the stakes for brands who want to engage female consumers.

Forbes tells us why it chose five successful brands who serve
personalized marketing content that “makes us green with envy.”

Influencers can be uniquely poised to tap into major life stages
on behalf of brands looking to make a deeper impact.

Burger King customers can score a Whopper for only a penny, but
the crafty part is they need to be near a McDonald’s.

Brands can connect in powerful ways with consumers—or drive them away—through social or political causes. Should your brand take a stand?

Join Bruce Henderson June 19th in NYC at “Marketing to Women in the #MeToo Era” to share ideas
and actionable steps you can take right to transform best intentions into meaningful change.