Search Results for: loyalty
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Acquisition
UNO Spices Up its Value Platform and Customers Come Running
UNO CMO Sam Mancuso shares the way he and his team drove big results by
strengthening its value platform with fun promotions and partnerships. -
Facts & Figures
B2B Brands Need to Step It Up to Reach Millennial Buyers
Millennial B2B buyers are more influenced by sustainability and after-sales
support rather than price and quality, according to a new report.Tagged in: -
Acquisition
How to Find and Employ an Influencer Army
For brands that want to differentiate themselves from their competitors, brand ambassador programs can be a highly effective marketing strategy.
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Data Driven ROI
5 Strategies For Improving Customer Experience
Optimizing customer experiences in a way that establishes loyalty can be
hard work and requires brands to truly understand their audience.Tagged in: -
Profiles & Campaigns
Arizona State Builds Alumni Affinity
Rather than just bugging them for donations,
Arizona State is using a loyalty app to connect with alumni.Tagged in: -
Acquisition
Tips from a Partnership Marketing Guru—Carnival’s VP Partnerships
Carnival Cruise Line VP Partnerships Scott Becher prefers to engage with partners that
would like to reach his guests as much as he’d like to reach theirs.Tagged in: -
Acquisition
Thinking About Charging for Your Loyalty Program? Consider This
As more and more brands consider launching paid membership loyalty programs, the real
question comes down to the program’s value proposition to consumers.Tagged in: -
Acquisition
Troubling CX Challenges on Both the Front-and-Back Ends: Survey
While customers struggle on the front end to get a great customer experience,
on the back end there isn’t enough CX support.Tagged in: -
Acquisition
Cheez-It to Drop Clues to Secret Bunker Full of New Snap’d Snacks
On May 14, the brand will begin posting clues on
Twitter and the hunt will begin. -
Email
Why Unified Communications Are Crucial for Unified Commerce
For any retailer still struggling with siloed systems and data,
achieving unified commerce can feel like a tall order.