Search Results For: data

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership November 17, 2017 11 Tips to Sprinkle a Little Glitter on Holiday Marketing Sprinkling a dash of glitter throughout your holiday marketing campaigns and packaging is not only timely, but it works. More…     5 Marketing Trends to Bet On in 2018: […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership November 16, 2017 Medidata Builds B2B Branding Platform on Hope A branding platform centered on creating an “Architecture of Hope” has helped drive revenue and power Medidata’s first advertising campaign. More… SPONSORED BY: Connect with millions of B2B decision makers globally Get unparalleled reach […]

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership November 14, 2017 Masters of Martech New special report: how leading brands like Johnson & Johnson, Purina Animal Nutrition and National Instruments are using martech to manage data and drive success More…   SPONSORED BY: A Free Webinar On Artificial Intelligence For Marketers Join […]

Millennial marketers’ feelings about their employers and marketing in general are very similar to their more senior counterparts, according to a new BMA NYsurvey.

Think sales enablement is the sales manager’s job and not marketing’s responsibility? Wrong.

From deep learning in the form of neural networks and image identification to machine learning and optimization algorithms, there is a lot AI offers marketers.

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership November 10, 2017 Intel Holiday Campaign Plays on Gift Giving As holiday marketing mania takes flight, Intel is in the mix with a new campaign featuring LeBron James and Jim Parsons. More…     The Marketing Technology Conference of the Year LIMITED SEATS […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership November 9, 2017 Millennial Marketers Want You to Get Involved: Survey Millennial marketers’ feelings about their employers and marketing in general are very similar to their more senior counterparts, according to a new BMA NY survey. More…   The Marketing Technology Conference of the […]

Social listening around bathroom and custodial topics is helping Georgia-Pacific Pro connect with customers.

Integrating numerous legacy platforms helped UL boost marketing performance and raise the profile of the department as a revenue generator.