Search Results for: data

How ecommerce businesses can enhance customer engagement and increase sales.

By Kevin Hill, Founder/CEO, VuPulse Unlike what happened in the early 2000s when Napster and pirating threatened the music business before the industry itself was able to adapt and capitalize on the advent of digital music, the film and movie industry seems to have learned a bit from those mistakes of the past. But only […]

These B2B marketing stories were the most read so far this year.

Fan engagement tactics for marketers, according to Thinkwell’s annual Guest Experience Trend Report.

Mars Wrigley’s vp of marketing discusses the importance of seasonal marketing and year-round social engagement.

Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.

A second draft of the implementation regulations for CCPA offers more insight into compliance.

Tenets for B2B sellers to consider for more effective B2B buyer support.

GoPro CMO Todd Ballard has used consumer data and research to shift from brand marketing to education.

Follow these six tips to help meet your long-term goals for a brand relaunch.