Search Results for: SEO
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MarTech
A Content Marketing Refresh in 13 Steps
Thirteen steps to a content refresh of your website that can help boost SEO.
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Cynopsis: Esports
08/11/22: EA & NFL go long on MCS
Thursday August 11, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Electronic Arts and the NFL secured a new multi-year partnership renewal for the EA SPORTS Madden NFL Championship Series, following the series’ best season in history. This year’s slate will wrap up with the Ultimate Madden NFL 23 […]
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Cynopsis: Esports
08/04/22: Valve released the schedule for the Dota Pro Circuit’s 2023 slate
Thursday August 4, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Valve revealed its scheduling slate for the Dota Pro Circuit 2022/2023, with the slate now seeing separation between divisions in regional leagues in addition to shortened leagues. The Winter Tour begins play with open qualifiers on Dec. 11-13 […]
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Cynopsis: Esports
07/28/22: Burberry’s Esports Entry
Thursday July 28, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Burberry made a big move into esports, inking a deal with Gen.G to launch a four-part educational content series to champion women and the importance of inclusivity within gaming as part of Gen.G’s “NetWORK: Inspire” program. The partnership […]
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MarTech
Three Ways Brands Can Optimize Ecommerce Experiences
Three ways businesses can enhance customers’ online experiences.
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Cynopsis: Esports
01/13/22: CDL finally spoke about a number of complaints from its esports community
Thursday January 13, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Amid a bevy or rumblings and rumors about the upcoming Call of Duty League season, league officials released a community update, confirming or denying various reports while addressing concerns about the future of the esport. The league confirmed plans […]
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Cynopsis: Esports
01/12/22: FOX Sports tied up a World Cup deal with Twitter
Wednesday January 12, 2022 FOX Sports is expanding its relationship with Twitter for this year’s FIFA Men’s World Cup Qatar 2022 and next year’s FIFA Women’s World Cup Australia & New Zealand 2023..The deal will look to offer “dynamic new opportunities to bring soccer fans robust coverage of one of the world’s biggest sporting events […]
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Technology
Building an SEO Strategy: Five Key Principles
Five key principles an effective SEO strategy should contain, from keyword optimization to title tags to meta descriptions.
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Cynopsis: Esports
11/18/21: Activision report revives backlash
Thursday November 18, 2021 Good morning! It’s Thursday and this is your weekly Esports Brief. Amid ongoing allegations and investigations against executives and staff members at Activision Blizzard, the Wall Street Journal published news this week that – despite claims to the contrary – company CEO Bobby Kotick was directly aware of harassment […]
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Engagement
Grey Goose Prioritizes SEO, QR Codes and Experiences in Its Post-Pandemic Marketing
Grey Goose embraces nature themes in its newest ad campaign–and leans into digital marketing and experiences moving forward.