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How the Cookie Impeded Digital Advertising—Plus Considerations for Replacements
How to Personalize AI to Optimize Business Processes With Custom GPTs
How to Evaluate GenAI Tools: Considerations for Marketers
Gartner Hype Cycle Downgrades CDPs in its Evaluation of Emerging Tech
2024: The Year of Compliance, Media Minefields and Marketing ‘G-Jail’
When AI-Generated Customization Goes From Personalized to Creepy
Brands Are Tapping First-Party Data Strategies Post Third-Party Cookies
2023 Top Women in Marketing Honorees Revealed
Five Ways to Boost ROI Through CTV and OTT Advertising
Optimizing Paid Media Holiday Marketing Campaigns: Strategies for Success
How Marketers Are Using Generative AI Tools a Year After ChatGPT’s Debut
Four Considerations for Building a Company-Wide AI Guidance Policy
Klarna CMO on Retail Media Networks, Customer Retention, Marketing Tools and Shopper Trends
Three Key Elements of an Omnichannel Retail Strategy
How Marketers Can Harness the Potential of Alt-Commerce Retail
Brands on Fire: Shipt CMO Talks Roblox Back-to-School Campaign, Retail Tech and Issa Rae
Key Considerations For Data Privacy Compliance Amid New U.S. Laws
Webinar: How Successful Brands Deliver Personalized Experiences
Five Ways to Use ChatGPT to Improve Marketing and Sales Strategies
Click here to view the 2023 winners!