Q&As

Six ways to prepare for the impact that CPRA will potentially have upon your business.

A chat with Coupa CMO Chandar Pattabhiram about the next stage in the company’s growth strategy.

A look at how Sephora transformed its flagship annual House of Beauty experience into a virtual playground.

Clayton Ruebensaal, EVP, Global B2B Marketing at American Express, dishes on the brand’s Business Class initiative.

How subscription programs can improve the customer experience.

To coincide with the launch of the wildly-popular NBA 2K22 game, the brand debuted a virtual version of Jake as a character in the game.

Compelling brand experiences at this year’s New York Comic Con.

A look at the inspiration behind the brand’s sensory auction, its larger “Senses Stirred” campaign and its new focus on intimate experiences.

SurvivorNet created custom content journeys for consumers using first-party data surrouning a sensitive topic.

Take a photo tour of what was new and different this year at New York’s homegrown festival.