Q&As
-
Agencies
How To Write An Effective Sales Letter
My pointed observation from reviewing hundreds of self-penned sales letters from small business owners is this: A majority of these otherwise by and large hard-working and conscientious people don’t put nearly enough time and effort into the job.
-
Agencies
Tips & Teasers
MerchantCircle has launched Web IdentityManager, a software package designed to help local business owners manage their online reputation by aggregating company listings, reviews and online ratings from local search sites.
-
Agencies
FTC Postpones Enforcing Call Abandonment Provisions of TSR
The Federal Trade Commission will not begin taking action against telemarketers running afoul of call abandonment provisions in the Telemarketing Sales Rule (TSR) starting Jan. 2.
-
Agencies
Valassis to Acquire Advo, Lawsuit Dropped
Valassis Communications Inc. will acquire Advo Inc. for $33 per share, or roughly $1.2 billion in cash. As part of the purchase agreement, both companies have agreed to dismiss all pending litigation.
-
Agencies
InfoUSA to Reorganize Opinion Research
InfoUSA, which acquired Opinion Research Corp. for $134.3 million in August, will reorganized the company’s operations into two groups.
-
Agencies
SonoSite Retains MarketBridge for MultiChannel Sales Effort
SonoSite, Inc., a distributor of hand-carried ultrasound technology based in Seattle, has retained MarketBridge, to bolster SonoSite’s physician office channel sales.
-
Agencies
PCH Kicks Off Prize Patrol $10 Million Sweeps
Publishers Clearing House has restarted its Prize Patrol sweepstakes that surprises an unsuspecting winner at his or her home.
-
Agencies
Microsoft Gets Court to Bar UK Firm’s E-mail List Sales
Microsoft has stopped a British man from selling lists of e-mail addresses, which it alleges were used for spamming, according to reports.
-
Agencies
Sharper Image Requests More Time to Meet Nasdaq Listing Requirements
Sharper Image Corp. has requested an extension until March 1 to come into compliance with listing requirements for the Nasdaq Stock Exchange.