InfoUSA, which acquired Opinion Research Corp. for $134.3 million in August, will reorganized the company’s operations into two groups.
The government research group will be called Macro International, and will be headed by Greg Mahnke, who has been with Macro International since 1999 when it was acquired by Opinion Research. Macro International is located in Calverton, Maryland, a suburb of Washington, DC.
The corporate marketing research group, Opinion Research USA, UK, and Asia Pacific will be led by Gerard Miodus.
Both Mahnke and Miodus will report directly to Vin Gupta, Chairman and CEO of infoUSA.