Track Marketing Group
- Core 1: Event & Experiential Marketing
- Core 2: Sponsorship Activation & Marketing
- Core 3: Games, Sweepstakes & Contests
Clients Include: PepsiCo, New Balance, TuneIn, Twitter, Apple Music
- Website: http://www.trackmarketing.net
Track Marketing Group – Track Marketing Group’s three company principals are all former dancers, and it has launched a series of proprietary Dance Music properties to provide customized events. To help celebrate Lipton Tea’s epic 125th birthday, the agency launched a promotional sweepstakes for a “Be More Tea” music festival with upbeat bands, games and activities, tea-infused food pairings and a 12-foot-tall, 2,200-gallon, pitcher of iced tea that set a Guinness World Record!