Search Results for: loyalty

SellSimple has launched an iOS application that allows a user to sell an item across several platforms at the same time. The app can post listings on sites like Craigslist, eBay, Etsy, Facebook, Twitter and other outlets, including the SellSimple Marketplace. All a user has to do is take a few pictures of their item, […]

The maddening decline of page reach aside, Facebook and its enormous audience still offers a potentially rich platform for brands to sink their teeth into. “If correctly optimized, Facebook increases brand awareness and advocacy, lowers service costs, and drives customer loyalty and incremental sales,” says Jeff Bullas. He points to two primary tasks to achieve […]

In case you missed ’em, here’s the Top 10 most widely read articles in December from PROMO.

Yes, there’s still money in the deals industry: JPMorgan Chase & Co. has agreed to acquire Bloomspot, a site connecting consumers to offers from local and national merchants, for a cool $35 million. The deal will give JPMorgan the ability to offer its credit card holders more discounts to local businesses. Most of Bloomspot’s 100-person […]

We’re continuing our series of profiles of local-commerce companies by featuring Clutch. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a look at what some companies out there are doing. These profiles are also meant to offer different takes on the future of the local-commerce industry. Clutch, […]

Retailers with heavy investments in physical stores resent Showrooming. Here’s the latest on opportunities to fight back.

Social media as a marketing tool made great strides in 2012. What can you do to take social marketing to the next level?

StrongMail recently surveyed more than 1,000 business leaders to feel the pulse of how marketing budgets will shift next year. Most respondents expect their overall marketing budgets to increase or remain steady in 2013, with email marketing, social media, mobile and search programs set to receive most of the increased spending. Email marketing budgets and […]

Dana LaSalvia, senior director of marketing at Rymax Marketing Services, talks about 2013 trends, challenges, retail-buying behavior and what’s up with the color purple.

The BIA/Kelsey ILM West conference in Los Angeles ended last