Search Results for: loyalty

  • CoolSavings Buys Alliance Data’s TMS Business

    Online couponing firm CoolSavings Inc has purchased the Targeted Marketing Services (TMS) business of Alliance Data Systems. The purchase includes TMS’

  • The Lost Demo

    One unseasonably warm evening in September, 24-year-old Tyler W. sat in his Jersey City, NJ, apartment in front of his TV. But the financial analyst wasn’t

  • Xtra

    1/13 Kraft Foods announced a global reorganization to streamline U.S. and international operations. Former co-CEO Betsy Holden, demoted as president-Kraft

  • Visa Resizes Olympic Proportions

    Visa International is still everywhere consumers want to be even if that’s at home. The long-time Olympics sponsor tweaked its sweepstakes strategy for

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  • New Kids on the Blog

    Fundraisers have had a tough job in recent years as both personal and corporate giving has tanked, along with the rest of the economy. Grants to foundations

  • 99 and 44/100% Art

    It’s a scientific fact that our olfactory sense is the most profound memory trigger that we possess. It certainly is for me; Coppertone smells like summer,

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  • How to Lose a Decades-Old Customer

    It was such a nice gesture. Time magazine offered to send a friend a free year’s subscription with my renewal sub. As I had grown up reading Time, I had

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  • Reichheld RECONSIDERS

    Imagine waking up midway through your career and realizing that all the prognostication, research and theorizing you had done was inconsequential. This

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  • Schwan’s Launches Loyalty Program

    The Schwan Food Company, Marshall, MN, begins its first long-term, loyalty-based program with the Home & Gifts Store. Through the store, customers can

  • Best Western Names Senior VP-Marketing

    Best Western International has promoted David Kong to senior VP-marketing and development. Kong joined the company in 2001 and was previously with KPMG