The CM200, the industry's comprehensive list of the best brand engagement and activation agencies serving the U.S., is open for applications.

Reinvent your marketing strategy with the power of experiential marketing—only at the all-digital Experiential Marketing Summit on October 19-23, 2020.

CM Weekly September 20, 2020 Digital media consumption has skyrocketed during the pandemic, putting most brands under the microscope far more than they’re accustomed to. Indeed, now more than ever, marketing and communications teams must collaborate to ensure that brand messaging is consistent across all channels and platforms. A recent CMO Council study looks at…

CM Weekly September 13, 2020 It’s time for football to have its moment. And, as is the case for other major league sports, tech-fueled virtual engagement is the name of the game. Recently we wrote about how Michelob ULTRA created an experience that brought fans into the Orlando bubble virtually. Similarly, Bud Light—the NFL’s official…

CM Weekly September 6, 2020 We’re featuring inspiring work this week. Because we all need it, right? It’s a big week for promotional marketers. Chief Marketer editors announced the winners of the 2020 PRO Awards, recognizing excellence in brand activation and promotional marketing, at our first virtual celebration. Click here for full coverage of the…

The top 10 winners of the Brand X Challenge student experience design competition were announced by our sister pub Event Marketer.

CM Weekly August 30, 2020 Our Brand on Fire this month is Impossible Foods, a producer of plant-based meat products that launched a new retail product and drive-thru activation this week. We look at the brand’s direct-to-consumer ecommerce push, the strategy behind its new patty packages and how it’s leveraging Instagram during the pandemic. Speaking…

Join the Chief Marketer editors and an expert panel on September 15th to learn about influencer marketing in the COVID-19 era.

Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.

Mastercard offered up an array of free digital events on its social and digital platforms open to the general public.